“Reputación online de Lenín Moreno periodo 2019-2021”

Abstract:

On the present document the author seeks to give light to the image and reputation percive by the users of the Twitter platform towards former president of Ecuador Lenin Moreno. To do so, we examined the content and interpreted a sample of tweets in order to get to a decent aproximation to our objective, doing so by focusing on the #Leninchao and limiting the scope of the project to 2019-2021. Those years correspond to the latter part of the four year period for which the president was elected to serve. This work and others from the same project of “Semilleros 2011” on “Universidad Casa Grande” which try a similar aproach with other hashtags will serve to help define a more comprehensive understanding of the image of Lenin Moreno on Twitter through the lens of the users which had participation on the construction of it. KEYWORDS: HYBRID INVESTIGATION, LENIN MORENO, TWITTER, ANÁLISIS TEXT ANALYSIS, ONLINE PROFI

Año de publicación:

2021

Keywords:

• ANÁLISIS TEXTUAL
• Twitter
• REPUTACIÓN DIGITAL
• INVESTIGACIÓN MIXTA
• LENÍN MORENO
• TESIS DE GRADO

Fuente:

rraae