Arte urbano de la ciudad de Guayaquil como recurso turístico en la planificación de un recorrido cultural.

Abstract:

Problem: Which aspects must the urban art of the city of Guayaquil involve in order to be used as a touristic resource in the planning of a cultural tour? Objective: to analyze the urban art of the city of Guayaquil as a touristic resource for the development of a cultural tour. Hypothesis: Urban art as Cultural Heritage gives rise to an increase in urban tourism in the city of Guayaquil. Variables: a) cultural tourism and; b) touristic resource. Type of research: Descriptive. Design: Non-experimental- transectional. Methodology: Vitalist Irrationalism. Research techniques: eight. Sample: non-probabilistic - by quota. Results: Proven hypothesis. Proposal: Route of Art- Guayaquil, Murals that speak.

Año de publicación:

2022

Keywords:

• Turismo Cultural
• Arte urbano
• recurso turístico

Fuente:

rraae