Behavioral habits of the Guayaquil «Citysexual» man

Abstract:

It is possible to determine the behavioral habits of the Guayaquil Citysexual, the same as after a quantitative investigation with 384 cases of study and also supported with qualitative tools allowing knowing the potential market, tastes, preferences, interests in terms of studies, entertainment and evaluation of the aspects of personal care. These profiles provide private companies and the men's products industry with information on them.

Año de publicación:

2018

Keywords:

• Behavioral habits
• Citysexual
• buying behavior

Fuente:

scopus