Regresar

Benefits of the use of electronic money in the level of sales of pyMES

Abstract:

Globalization in the environment of public and private companies has led to the search for customer satisfaction, becoming dynamic markets, where the boom in technology goes hand-in-handed with communication and information. Electronic money facilitates transactions between users and companies, making it forget about its speed to old payment methods. In the present study, the analysis of the incidence of electronic money in the microbusiness sector of the south of Guayaquil is carried out. The review of the literature explores the development of electronic money, its origins, concepts, norms and key stakeholders.