Changes in Ecuadors Media Map: The Public Media We Have and the Media We Want

Abstract:

The public media system of Ecuador consists of 22 mass media organizations with diverse origins and structures, constituting a new power without clear limits that tries to compete with private and traditional mass media organizations whose administration has a family, monopolistic character. Public media organizations in Ecuador are far from the universal characteristics proposed for this type of media, basically, due to their closeness to State organizations. The competition between private and government media groups is unequal, a situation that modifies the national media agenda, exposing some of the weaknesses and limitations of journalistic work and the handling of journalistic enterprises, in particular. This article is based in a descriptive analysis of the communications media in Ecuador and the power game that the presence of public media has unleashed in this last decade. It also analyzes the role of journalism and its position confronting vital issues for the country, showing the lack of a comprehensive policy that favors citizens and weaknesses in the journalism profession. It concludes with recommendations for improving the role of media in Ecuador.

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