Comercialización del banano orito (Musa acuminata) con fines de exportación en el cantón La Maná provincia de Cotopaxi, año 2015

Abstract:

This research work deals with the analysis of marketing bananas Orito (baby bananas) for export in Canton La Mana, Cotopaxi province; for which was used research methods as deductive, analytical and synthetic techniques such as surveys of producers, the results obtained allowed to know the harvesting methods, main problems affecting the fruit quality and personnel employed for this purpose; while demand was determined with the information provided by the traders. Through an internal and external analysis it established that there are weaknesses as little mechanization and lack of financial planning that reveal the costs and expenses in detail; so the economic study was focused to meet the costs of production and marketing of bananas orito detail....

Año de publicación:

2016

Keywords:

• COMERCIALIZACIÓN
• PRODUCCIÒN
• gestión administrativa
• Exportación

Fuente:

rraae