Comercio justo como estrategia de inserción competitiva al mercado, en los actores de la economía popular y solidaria de la provincia de Cañar Año 2018

Abstract:

The present investigation was carried out with the purpose of contributing the strategies that allow the adequate and competitive insertion in the markets of the province of Cañar by the actors of the popular and solidary economy that is conformed by the small producers that have found a disadvantage when marketing their products for market dominance by large companies that do not allow to develop fair trade.

Año de publicación:

2019

Keywords:

Fuente:

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rraae