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ICEIS 2009 - 11th International Conference on Enterprise Information Systems, Proceedings(1)
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A framework proposal for ontologies usage in marketing databases
Conference ObjectAbstract: The knowledge extraction in databases has being known as a long term and interactive project. NevertPalabras claves:Data Mining, DATABASES, MARKETING, OntologiesAutores:Filipe Jorge Mota Pinto, Gago P., Teresa GuardaFuentes:googlescopusConsidering application domain ontologies for data mining
ArticleAbstract: The dramatically explosion of data and the growing number of different data sources are exposing resPalabras claves:Data Mining, DATABASES, Knowledge Discovery, OntologiesAutores:Filipe Jorge Mota Pinto, Santos M.F.Fuentes:scopusDatabase marketing intelligence supported by ontologies
ArticleAbstract: Marketing departments handles with a great volume of data which are normally task or marketing activPalabras claves:Action Research, Database marketing, Knowledge extraction process, OntologiesAutores:Filipe Jorge Mota Pinto, Marques A.A., Santos M.F.Fuentes:scopusDatabase marketing process supported by ontologies: System architecture proposal
Conference ObjectAbstract: This work proposes an ontology based system architecture which works as developer guide to a databasPalabras claves:Action Research, Database marketing, Knowledge extraction process, OntologiesAutores:Filipe Jorge Mota Pinto, Marques A.A., Santos M.F.Fuentes:scopusOntological assistance for knowledge discovery in databases process
Conference ObjectAbstract: The dramatically explosion of data and the growing number of different data sources are exposing resPalabras claves:Data Mining, DATABASES, Knowledge Discovery, Ontologies, PMML, Web SemanticAutores:Filipe Jorge Mota Pinto, Santos M.F.Fuentes:scopusOntology-supported database marketing
ArticleAbstract: Database marketing (DBM) provides in -depth analysis of marketing databases. Knowledge discovery inPalabras claves:Database marketing, Knowledge base, Knowledge Extraction, Marketing databases, OntologiesAutores:Filipe Jorge Mota Pinto, Marques A.A., Santos M.F.Fuentes:scopusKnowledge extraction guided by ontologies: Database marketing application
Conference ObjectAbstract: The knowledge extraction in large databases has being known as a long term and interactive project.Palabras claves:Data Mining, DATABASES, Knowledge Discovery, OntologiesAutores:Filipe Jorge Mota Pinto, Teresa GuardaFuentes:scopus