PEST analysis based on fuzzy decision maps for food industry

Article

Abstract: Currently PEST analysis provides mainly a general idea about the macro environmental conditions and

Palabras claves:

ANALISIS PEST, Food Industry, Fuzzy Cognitive Maps, Fuzzy decision maps, Industria alimentaria, Mapas Cognitivos Difusos, MAPAS DE DECISIÓN DIFUSOS, PEST analysis

Autores:

Maikel Levya, Sol David Lopezdomínguez Rivas, SOL LOPEZDOMINGUEZ

Fuentes:

google

scopus