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CISCI 2021 - Vigesima Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Octavo Simposium Iberoamericano en Educacion, Cibernetica e Informatica, SIECI 2021 - Memorias(1)
CISCI 2022 - Vigesima Primera Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Noveno Simposium Iberoamericano en Educacion, Cibernetica e Informatica - Memorias(1)
Iberian Conference on Information Systems and Technologies, CISTI(1)
RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao(1)
Revista Latina de Comunicacion Social(1)
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Interacción social(3)
Escuelas y sus actividades; educación especial(2)
Economía laboral(1)
Problemas y servicios sociales(1)
Procesos sociales(1)
Analysis of communication factors influencing customer loyalty among university students
ArticleAbstract: For all types of organisations, having a portfolio of loyal customers has become the social, economiPalabras claves:Communication channels, Institutional affiliation, Loyalty, SERVICES, STUDENTS, universityAutores:Andrea Victoria Velásquez Benavides, Mónica Elizabeth Abendaño Ramírez, Vanessa K. Duque-RengelFuentes:googlescopusComunicación y marketing digital: carrera tecnológica emergente en el contexto de la COVID-19. Alternativa en la educación superior en Ecuador
Conference ObjectAbstract:Palabras claves:Autores:Fanny Y. Paladines-Galarza., Jhon F. Rodríguez, Tandazo M.F., Vanessa K. Duque-RengelFuentes:googlescopusCrisis Communication in Times of COVID-19: Ecuadorian university case study
Conference ObjectAbstract: This exploratory study was born in order to identify the potential and effectiveness of social mediaPalabras claves:covid-19, Crisis Communication, ECUADOR, Social media, universityAutores:Karina Paola Valarezo Gonzalez, Vanessa K. Duque-RengelFuentes:googlescopusNew communication and marketing profiles in SMEs in Ecuador
Conference ObjectAbstract:Palabras claves:Autores:Fanny Y. Paladines-Galarza., Jhon F. Rodríguez, Vanessa K. Duque-RengelFuentes:scopusThe practice of values towards a culture of peace in public and private companies of Ecuador
ArticleAbstract: The organizations are also schools of peace, commitment, social coexistence and well-being, which isPalabras claves:Business values, corporate communication, Corporate identity, peace cultureAutores:Alex Rene Jaramillo Campoverde, Mónica Elizabeth Abendaño Ramírez, Vanessa K. Duque-RengelFuentes:scopus