Mostrando 8 resultados de: 8
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Technological Forecasting and Social Change(2)
Contemporary Economics(1)
International Journal of Consumer Studies(1)
Journal of Business Research(1)
Journal of Promotion Management(1)
Consumer Behavior in the Disposal of Products: Forty Years of Research
ArticleAbstract: Consumer behavior in the disposal of products has consequences for the consumer's well-being and alsPalabras claves:consumer behavior, Product disposal, PromotionAutores:Jorge Cruz-Cárdenas, Patricio Arévalo-ChávezFuentes:googlescopusConsumer behavior in the disposition of disliked gifts
ArticleAbstract: Giving and receiving gifts have been investigated in many fields of study, including consumer behaviPalabras claves:consumer behavior, Disliked gifts, DispositionAutores:Gascó J., González R., Jorge Cruz-CárdenasFuentes:googlescopusCOVID-19, consumer behavior, technology, and society: A literature review and bibliometric analysis
ArticleAbstract: The COVID-19 crisis is among the most disruptive events in recent decades. Its profound consequencesPalabras claves:consumer behavior, covid-19, Disruptive events, Literature review, Panic buying, TECHNOLOGYAutores:Andrés Palacio-Fierro, Carlos Ramos-Galarza, Jorge Cruz-Cárdenas, Jorge Guadalupe-Lanas, Zabelina E.V.Fuentes:googlescopusFactors Influencing the Consumer Tendency to Use Mobile Instant Messaging (MIM): A Mixed Method Study
ArticleAbstract: Mobile instant messaging (MIM) is currently one of the most influential areas of technology. MIM appPalabras claves:consumer behavior, mobile instant messaging, network externalities, Technology Acceptance Model, WhatsAppAutores:Andrés Palacio-Fierro, Carlos Ramos-Galarza, Jorge Cruz-Cárdenas, Jorge Guadalupe-LanasFuentes:googlescopusHedonic and Utilitarian Motivations in Pbkp_redicting the Buy Intention of Technological Products: A Study in Developing and Emerging Countries
Conference ObjectAbstract: An area of great interest for business is establishing the factors that determine consumer intentionPalabras claves:Buy intention, consumer behavior, Hedonic motivation, TECHNOLOGY, Utilitarian motivationAutores:Carlos Ramos-Galarza, Deyneka O.S., Jorge Cruz-Cárdenas, Zabelina E.V.Fuentes:googlescopusRole of demographic factors, attitudes toward technology, and cultural values in the pbkp_rediction of technology-based consumer behaviors: A study in developing and emerging countries
ArticleAbstract: This study investigates the pbkp_redictors of the use of technology-based products and services in EPalabras claves:Attitude toward technology, Cultural value, demographics, developing country, Emerging economy, Technology useAutores:Deyneka O.S., Jorge Cruz-Cárdenas, Jorge Guadalupe-Lanas, Margarita Velín-Fárez, Velín-Fárez M., Zabelina E.V.Fuentes:googlescopusThe status of gifts in the receiver's life: Reasons for the transformation of commercial products into special, common or hated objects
ArticleAbstract: Within the framework of consumer behaviour, products received as gifts are a complex accumulation ofPalabras claves:Collectivism, Consumer behaviour, Latin America, logistic regression, Receiver of the gift, Status of the giftAutores:Jorge Cruz-CárdenasFuentes:googlescopusThe use of disliked gifts from a consumer behavior perspective
ArticleAbstract: To use or not to use a disliked gift is a dilemma for recipients. Their choice will affect their relPalabras claves:consumer behavior, Disliked gifts, Latin America, Recipient, USEAutores:del Val Núñez M.T., González R., Jorge Cruz-CárdenasFuentes:googlescopus