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CISCI 2022 - Vigesima Primera Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Noveno Simposium Iberoamericano en Educacion, Cibernetica e Informatica - Memorias(1)
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Iberian Conference on Information Systems and Technologies, CISTI(1)
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Automation in communication and marketing
Conference ObjectAbstract: Automation from the hand of artificial intelligence has achieved great growth in recent years in difPalabras claves:Automation, COMMUNICATION, MARKETING, organizationsAutores:Cesibel Valdiviezo-Abad, Miguel Túñez LópezFuentes:googlescopusArtificial intelligence-supported financial communication management
Conference ObjectAbstract:Palabras claves:Autores:Cesibel Valdiviezo-Abad, Jenny Jovita Yaguache-QuichimboFuentes:scopusIntelligent automation in communication management
ArticleAbstract: New technologies have allowed the development of the industry, transforming it from 1.0 to the currePalabras claves:Artificial Intelligence, Automation, COMMUNICATION, Communication Processes, industry 4.0Autores:Bonini T., Cesibel Valdiviezo-AbadFuentes:googlescopusStrategic communication as a key resource to achieve digital positioning. Case study. Centro de Apoyo en la Crianza y la Maternidad y Paternidad-Acunar
ArticleAbstract: This article shows a quantitative analysis through two research instruments: web analytics and sociaPalabras claves:birth, breastfeeding, Breeding, DIGITAL COMMUNICATION, mothers, Pregnancy, Strategic communicationAutores:Cesibel Valdiviezo-Abad, Hugo Jumbo Osorio, Jhoana Raquel Córdova CamachoFuentes:scopusThe social networks in management of the university communication
ArticleAbstract: The huge growth of communication from traditional to digital has led organizations to restructure thPalabras claves:DIGITAL COMMUNICATION, facebook, Online communication, Twitter, universityAutores:Cesibel Valdiviezo-Abad, Martínez-Solana M., Miguel Túñez LópezFuentes:scopusThe strategic role of directorate communication in the management of organizations
ArticleAbstract:Palabras claves:Autores:Cesibel Valdiviezo-Abad, Jhoana Raquel Córdova Camacho, Karina P. Valarezo-GonzálezFuentes:scopus