Mostrando 3 resultados de: 3
Filtros aplicados
Publisher
RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao(2)
Iberian Conference on Information Systems and Technologies, CISTI(1)
Área temáticas
Publicidad y relaciones públicas(2)
Dirección general(1)
Grupos de personas(1)
Interacción social(1)
Procesos sociales(1)
Año de Publicación
2020(3)
Instagram as an advertising communication tool in the companies with the highest turnover in Ecuador
Conference ObjectAbstract: It is intended to know how companies use the social network Instagram. The methodology is quantitatiPalabras claves:Business, COMMUNICATION, ECUADOR, Instagram, SOCIAL NETWORKSAutores:Abel Suing, Lilia Carpio-Jiménez, Ordonez KruzkayaFuentes:googlescopusProcessing T of the digital information in times of COVID-19: The value of proximity media
ArticleAbstract: The Covid-19 pandemic caused different governments to implement confinement measures and put in placPalabras claves:covid-19, ECUADOR, INFORMATION, Proximity, Social mediaAutores:Abel Suing, Marlon Ramón, Ordonez KruzkayaFuentes:googlescopusStereotypes and gender representation in ecuadorian advertising
ArticleAbstract: Advertising media have changed and evolved over the years, and with the constant technological advanPalabras claves:Advertising, ECUADOR, gender, Roles, StereotypesAutores:Belén Vaca Torres, Lilia Carpio-Jiménez, Ordonez Kruzkaya, Patricio Barrazueta MolinaFuentes:scopus