Mostrando 3 resultados de: 3
Filtros aplicados
Publisher
RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao(2)
Iberian Conference on Information Systems and Technologies, CISTI(1)
Área temáticas
Publicidad y relaciones públicas(2)
Dirección general(1)
Grupos de personas(1)
Interacción social(1)
Procesos sociales(1)
Objetivos de Desarrollo Sostenible
ODS 12: Producción y consumo responsables(2)
ODS 16: Paz, justicia e instituciones sólidas(2)
ODS 17: Alianzas para lograr los objetivos(1)
ODS 3: Salud y bienestar(1)
ODS 5: Igualdad de género(1)
Año de Publicación
2020(3)
Instagram as an advertising communication tool in the companies with the highest turnover in Ecuador
Conference ObjectAbstract: It is intended to know how companies use the social network Instagram. The methodology is quantitatiPalabras claves:Business, COMMUNICATION, ECUADOR, Instagram, SOCIAL NETWORKSAutores:Abel Suing, Lilia Carpio-Jiménez, Ordonez KruzkayaFuentes:googlescopusProcessing T of the digital information in times of COVID-19: The value of proximity media
ArticleAbstract: The Covid-19 pandemic caused different governments to implement confinement measures and put in placPalabras claves:covid-19, ECUADOR, INFORMATION, Proximity, Social mediaAutores:Abel Suing, Marlon Ramón, Ordonez KruzkayaFuentes:googlescopusStereotypes and gender representation in ecuadorian advertising
ArticleAbstract: Advertising media have changed and evolved over the years, and with the constant technological advanPalabras claves:Advertising, ECUADOR, gender, Roles, StereotypesAutores:Belén Vaca Torres, Lilia Carpio-Jiménez, Ordonez Kruzkaya, Patricio Barrazueta MolinaFuentes:scopus