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Iberian Conference on Information Systems and Technologies, CISTI(7)
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CISCI 2020 - Decima Novena Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Septimo Simposium Iberoamericano en Educacion, Cibernetica e Informatica - Memorias(2)
CISCI 2021 - Vigesima Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Octavo Simposium Iberoamericano en Educacion, Cibernetica e Informatica, SIECI 2021 - Memorias(2)
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Audiovisual media competences and digital environments in adolescents. Case study of secondary education institutions in Loja and Zamora, Ecuador
Conference ObjectAbstract: Media education is part of the adolescents' education; which must educate with media, in media aPalabras claves:Autores:Andrea Victoria Velásquez Benavides, Diana Rivera-Rogel, Stephany CellyFuentes:scopusAnalysis of communication factors influencing customer loyalty among university students
ArticleAbstract: For all types of organisations, having a portfolio of loyal customers has become the social, economiPalabras claves:Communication channels, Institutional affiliation, Loyalty, SERVICES, STUDENTS, universityAutores:Andrea Victoria Velásquez Benavides, Mónica Elizabeth Abendaño Ramírez, Vanessa K. Duque-RengelFuentes:googlescopusAnalysis of virtual comunication platforms. Case study: Communication agencies in Chile
Conference ObjectAbstract: This article evaluates the communicative effectiveness and the use of social networks in the communiPalabras claves:Agencies of comunication, DIGITAL COMMUNICATION, ICTs, Social media, SOCIAL NETWORKS, web sitesAutores:Andrea Victoria Velásquez Benavides, Fanny Y. Paladines-Galarza., María José Enríquez-CruzFuentes:googlescopusConsumption of digital means of communication in Ecuadorian Millennials
Conference ObjectAbstract:Palabras claves:Autores:Andrea Victoria Velásquez Benavides, Carlos V. Granda Tandazo, Fanny Y. Paladines-Galarza.Fuentes:scopusDigital strategic communication in Ecuador’s public organisations Current state and future projection
ArticleAbstract: Introduction: This article analyses how the digital revolution has forced Ecuador’s public organisatPalabras claves:Digital Media, ECUADOR, Public Communication, Public organisations, Strategic communicationAutores:Andrea Victoria Velásquez Benavides, Carlos V. Granda Tandazo, Fanny Y. Paladines-Galarza.Fuentes:googlescopusFrom the mass media to social media: Reflections on the new media ecology
ArticleAbstract: The media ecosystem is a research methodology proposed by Neil Postman and Marshall McLuhan in 1971,Palabras claves:audience, COMMUNICATION, Media ecology, Social mediaAutores:Ana María Beltrán-Flandoli, Andrea Victoria Velásquez Benavides, Juan Carlos Torres-Díaz, Ortiz-León C., Renó D.P.Fuentes:googlescopusSocial networks as a new university venue
Book PartAbstract: The university with the aim of maintaining a bidirectional communication takes advantage of the techPalabras claves:Communication management, Education, Student-pupil, Student-teacher, university, Web 2.0Autores:Andrea Victoria Velásquez Benavides, Diana Rivera-Rogel, Fanny Y. Paladines-Galarza., Jenny Jovita Yaguache-QuichimboFuentes:googlescopusTHE REPRESENTATION OF YOUTUBERS AND INSTAGRAMMERS IN INTERNATIONAL AUDIOVISUAL PRODUCTION
ArticleAbstract: The article analyses the inclusion of YouTubers and Instagrammers in international audiovisual produPalabras claves:cinema, Instagram, Media Education, VALUES, YOUTUBEAutores:Andrea Victoria Velásquez Benavides, Berlanga-Fernández I.Fuentes:googlescopusTechnical and technological careers in the Fourth Industrial Revolution. Educational offer of Ecuador
Conference ObjectAbstract:Palabras claves:Autores:Andrea Victoria Velásquez Benavides, Fanny Y. Paladines-Galarza., Karina P. Valarezo-GonzálezFuentes:scopusThe communicatives practice of university students from Ecuador, the influence of mass culture and the factors that determine their transmedia narrative
Conference ObjectAbstract: This research seeks to reveal how in the transmediality of the messages of the young university studPalabras claves:facebook, mass culture, Message, Social media, TRANSMEDIAAutores:Andrea Victoria Velásquez Benavides, Lourdes Paola Ulloa-López, Masjuan M.E.G., Paola Ulloa-LópezFuentes:googlescopus