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Publisher
Journal of Higher Education Theory and Practice(1)
Proceedings - International Conference on Augmented Intelligence and Sustainable Systems, ICAISS 2022(1)
Factor Analysis: An Application of the Digital Competencies Questionnaire in Students of the Business Administration Career of the Instituto Tecnológico Superior España (ISTE)
ArticleAbstract: The purpose of this research was to perform an exploratory factorial analysis of the digital competePalabras claves:business administration, digital competencies questionnaire, factor analysis, higher education, technological institutesAutores:Andrea Ramírez-Casco, Arroba-Freire E., César Byron Guevara Maldonado, Cesar Guevara, Diego Bonilla-JuradoFuentes:googlescopusICT based Gamification in the Dissemination of Content
Conference ObjectAbstract: This research refers to gamification as a content strategy in marketing and aims to analyze author rPalabras claves:Author resources, Gamification, information and communication technologies, MARKETING, STRATEGIESAutores:Arroba-Freire E., María Cristina Páez Quinde, Molina-Arcos I., Tamayo-Viera J.Fuentes:googlescopus