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Bringing content awareness to web-based IDTV advertising
ArticleAbstract: In the new technological context of interactive digital (IDTV), traditional TV spots are expected toPalabras claves:Content awareness, interactive digital TV (IDTV), personalization, sponsored advertisingAutores:GarcÍa-Duque J., José Pazos-Arias, Ramos-Cabrer M., Redondo R.P.D., Solla A.G., Vilas F.Fuentes:scopusAn improvement for semantics-based recommender systems grounded on attaching temporal information to ontologies and user profiles
ArticleAbstract: Recommender systems in online shopping automatically select the most appropriate items to each user,Palabras claves:Consumption stereotypes, ontology, personalization, recommender systems, semantic reasoning, Time-aware filteringAutores:Blanco-FernÁndez Y., GarcÍa-Duque J., José Pazos-Arias, Martín López-NoresFuentes:scopusExploiting synergies between semantic reasoning and personalization strategies in intelligent recommender systems: A case study
ArticleAbstract: Current recommender systems attempt to identify appealing items for a user by applying syntactic matPalabras claves:COLLABORATIVE FILTERING, Content-based methods, personalization, semantic reasoningAutores:Blanco-FernÁndez Y., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Ramos-Cabrer M., Redondo R.P.D., Solla A.G., Vilas F.Fuentes:scopusOn the need for incentives to support personalization systems turning users into active providers of contents and metadata
Conference ObjectAbstract: Research in personalization systems has made enormous progress in the last few years. However, the pPalabras claves:Incentive schemes, Metadata, personalization, SOCIAL NETWORKSAutores:Bianco-Fernández Y., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Ramos-Cabrer M., Solla A.G.Fuentes:scopusMaking the most of TV on the move: My newschannel
ArticleAbstract: The increasing success of mobile-TV (m-TV) is changing the habits and customs in TV consumption whicPalabras claves:DVB-H, Mobile-TV, personalization, semantic reasoningAutores:GarcÍa-Duque J., José Pazos-Arias, Ramos-Cabrer M., Redondo R.P.D., Solla A.G., Vilas F.Fuentes:scopusMiSPOT: Dynamic product placement for digital TV through MPEG-4 processing and semantic reasoning
ArticleAbstract: In an increasingly competitive market, stakeholders of the television industry strive to exploit allPalabras claves:Advertising, Interactive Digital TV, personalization, PRODUCT PLACEMENT, T-commerceAutores:Blanco-FernÁndez Y., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Martín-Vicente M.I., Ramos-Cabrer M., Solla A.G., Vilas F.Fuentes:scopusTripFromTV+: Targeting personalized tourism to interactive digital TV viewers by social networking and semantic reasoning
ArticleAbstract: Interactive Digital Television applications bring new value-added functionalities to viewers. In ordPalabras claves:Interactive Digital TV, personalization, semantic web, Social networking, WEB SERVICESAutores:Blanco-FernÁndez Y., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Martín-Vicente M.I.Fuentes:scopusReceiver-side semantic reasoning for digital TV personalization in the absence of return channels
ArticleAbstract: Experience has proved that interactive applications delivered through Digital TV must provide personPalabras claves:digital TV, Ontologies, personalization, semantic reasoning, StereotypesAutores:Blanco-FernÁndez Y., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Ramos-Cabrer M., Redondo R.P.D., Solla A.G., Vilas F.Fuentes:scopusSpontaneous and personalized advertising through mpeg-7 markup and semantic reasoning: Exploring new ways for publicity and marketing over interactive digital TV
Conference ObjectAbstract: Publicity is one of the sustaining pillars of the television industry. In an increasingly competitivPalabras claves:Interactive Digital Television, personalization, Spontaneous advertising, T-commerceAutores:Bianco-Fernández Y., Casquero-Villacorta E., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Rey-López M.Fuentes:scopusSpontaneous interaction with audiovisual contents for personalized e-commerce over Digital TV
ArticleAbstract: The development of the Interactive Digital TV technologies has the potential to open new possibilitiPalabras claves:E-Commerce, Interactive Digital TV, personalization, Spontaneous advertisingAutores:Blanco-FernÁndez Y., GarcÍa-Duque J., José Pazos-Arias, Martín López-Nores, Ramos-Cabrer M., Redondo R.P.D., Rey-López M., Solla A.G., Vilas F.Fuentes:scopus