Mostrando 5 resultados de: 5
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Iberian Conference on Information Systems and Technologies, CISTI(2)
2015 10th Iberian Conference on Information Systems and Technologies, CISTI 2015(1)
Advances in Intelligent Systems and Computing(1)
Societies(1)
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Interacción social(3)
Costumbres generales(2)
Geografía y viajes(2)
Gestión doméstica y familiar(1)
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Competing tourist destinations and their positioning on the social medium Facebook: Ecuador, Colombia and Peru
Conference ObjectAbstract: Today’s tourist industry is characterised by its increasingly profitable and competitive nature, forPalabras claves:facebook, positioning, Promotion, Social Medium, Tourist destinationAutores:C. Viñan Mereci, Christian Stalin Viñán-Merecí, Rodríguez-Fernández M.M., Rodríguez-Vázquez C., Valentín Alejandro Martínez FernándezFuentes:rraaescopusCultural Tourism in a Post-COVID-19 Scenario: The French Way of Saint James in Spain from the Perspective of Promotional Communication
ArticleAbstract: Tourism has been one of the sectors most affected by the COVID-19 pandemic. One of the side effectsPalabras claves:covid-19, Cultural tourism, French Way, French Way of Saint James, promotional communicationAutores:Castellanos-García P., Rodríguez-Vázquez C., Valentín Alejandro Martínez FernándezFuentes:scopusEffects of social media on structural social capital and subjective well-being: Insights from a review of the literature
Conference ObjectAbstract: In recent years, the presence of digital and the use of online interaction platforms and tools has bPalabras claves:Bonding social capital, Bridging social capital, Relationship Marketing, Social media, Subjective Well-BeingAutores:Eva Sánchez-Amboage, Pollán M.E.M., Rodríguez-Vázquez C.Fuentes:scopusSocial capital, an "asset" for community tourism in Ecuador
Conference ObjectAbstract: The aim of this paper is to study the role played by social capital as an 'asset' for community tourPalabras claves:COMMUNITY TOURISM, Cooperation, ECUADOR, Linking social capital, social capital, Social infrastructureAutores:Alex-Paúl Ludeña-Reyes, Eva Sánchez-Amboage, Pollán M.E.M., Rodríguez-Vázquez C.Fuentes:googlescopusSocial media communication and the way of santiago
Conference ObjectAbstract: Today social media has revolutionized how to do communication, organizations and tourism destinationPalabras claves:COMMUNICATION, facebook, Online measuring tools, Social media, Way of SantiagoAutores:Rodríguez-Fernández M.M., Rodríguez-Vázquez C., Valentín Alejandro Martínez FernándezFuentes:scopus