European public television strategies in the face of the provision of information in the digital age. The case of the british public television

Abstract:

The media revolution of the last decades has encouraged new formulas to guarantee the PSM’s success in the long term. Innovation is key to provide the competitiveness needed. This proceeding focuses on the main innovative formulas used by the British public television BBC to ensure the attractiveness of information and public service content in the face of the strong competition projected by the new television framework. The analysis of public broadcasters makes visible the main strategies in the field of information services and entertainment content. In global terms, PSMs have adopted different strategies to increase their presence in the international context and to distribute public service and distinctive content through all kind of screens.

Año de publicación:

2019

Keywords:

• BBC
• INFORMATION
• innovation
• television

Fuente:

scopus