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Characterization of the chain of supply of tourism services in Ecuador
ArticleAbstract: Tourism is one of the activities that generates income for the country, however, the supply processPalabras claves:Amplitude, chain, length, supply chain, TOURISMAutores:López Pérez E.V., Rodrigo Fernando Miranda López, Santamaría-Freire E., Sonia De Los Angeles López-PérezFuentes:scopusDecision Trees for the Analysis of Digital Marketing in the Tourism Industry: Tungurahua Case Study
Conference ObjectAbstract: The goal of this research was based on identifying the trend in digital resources for the developmenPalabras claves:covid-19, Data Analysis, Decision Trees, digital marketing, TOURISM, Tourism industryAutores:Leonardo Ballesteros-López, María Cristina Páez Quinde, Sonia Armas-Arias, Sonia De Los Angeles López-PérezFuentes:googlescopusWeb 2.0 Digital Marketing Tools in the Ecuadorian Tourism Sector Against of the COVID-19 Pandemic
Conference ObjectAbstract: The objective of this research was based on analyzing the behavior of the Ecuadorian tourist specifiPalabras claves:covid-19, digital marketing, ict, TOURISM, Tourism industryAutores:Leonardo Ballesteros-López, Santiago Peñaherrera-Zambrano, Sonia Armas-Arias, Sonia De Los Angeles López-PérezFuentes:scopusThe social benefit of tourism activity case Ecuador
ArticleAbstract: Tourism is an activity that has developed in the country with great interest for the economic benefiPalabras claves:Cultural influence, quality of life, Social benefit, TOURISMAutores:Santamaría-Freire E., Sonia De Los Angeles López-PérezFuentes:scopus