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Iberian Conference on Information Systems and Technologies, CISTI(6)
CISCI 2022 - Vigesima Primera Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Noveno Simposium Iberoamericano en Educacion, Cibernetica e Informatica - Memorias(2)
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Comunication for developmet in Ecuador: Application of the management model of the strategic in the non-profit organizations in Ecuador
Conference ObjectAbstract: This is an applied study on the management of communication for development, carried out in non-profPalabras claves:Autores:Jhoana Raquel Córdova Camacho, Rosario Puertas-Hidalgo, Veronica Altamirano BenitezFuentes:scopusAdvertising impact with digital strategies in university students. The case of the Universidad Técnica Particular de Loja-Ecuador
Conference ObjectAbstract: Changes in hearings and in media use and consumption of young people, due to media context, make thaPalabras claves:Autores:Calderón G. José, Rosario Puertas-Hidalgo, Velásquez B. AndreaFuentes:scopusDigital communication of the most sustainable corporations in the world
Conference ObjectAbstract: Social networks are high-value platforms for the management of organizational communication and arePalabras claves:COMMUNICATION, companies, SOCIAL NETWORKS, Social responsibility, SustainabilityAutores:Cesibel Valdiviezo-Abad, Jhoana Córdova, Jhoana Raquel Córdova Camacho, Rosario Puertas-HidalgoFuentes:googlescopusFacebook as a political communication 2.0 tool subject study: Official accounts of the presidencies of Latin America
Conference ObjectAbstract: Social networks are used in political communication to amplify the impact of the message and to intePalabras claves:DIGITAL COMMUNICATION, Interactivity, internet, Policy 2.0, Political communication, SOCIAL NETWORKSAutores:Katherine Mora-Romero, Lilia Carpio-Jiménez, Rosario Puertas-HidalgoFuentes:scopusEvolution of official social networks of the Universidad Tecnica Particular de Loja - Ecuador
Conference ObjectAbstract: The phenomenon of social networking is changing the way we interact and spending our free time. In sPalabras claves:facebook, internet, organizations, SOCIAL NETWORKS, Twitter, universityAutores:Isidro Marín-Gutiérrez, Lilia Carpio-Jiménez, Rosario Puertas-HidalgoFuentes:googlescopusInnovation in strategic communication
OtherAbstract:Palabras claves:Autores:Jenny Jovita Yaguache-Quichimbo, Rosario Puertas-Hidalgo, Veronica Altamirano BenitezFuentes:scopusManagement of social networks by universities category a in Ecuador
Conference ObjectAbstract: Universities in Ecuador face revolutionary change. The government has established sanctions and certPalabras claves:A Category, facebook, internet, SOCIAL NETWORKS, Twitter, University EcuadorianAutores:Lilia Carpio-Jiménez, Rosario Puertas-HidalgoFuentes:googlescopusMeasuring the impact of digital communication in public and private companies in Ecuador
Conference ObjectAbstract: The digital communication has revolutionized the way to communicate. Internet is a new tool which haPalabras claves:COMMUNICATION, DIGITAL COMMUNICATION, organizational communication, Web 2.0, Web 2.0 toolsAutores:Elizabeth Cadme, Rosario Puertas-Hidalgo, Veronica Altamirano BenitezFuentes:scopusMedios de Comunicación y el trabajo en la red con herramientas Web 2.0
Bachelor ThesisAbstract: La presente es una investigación a dos medios de comunicación: la página Web del canal de televisióPalabras claves:Comunicación social, ECUADOR, Medios de comunicacion, Medios de comunicación - Tradicionales, Medios de comunicación digitales, Web 2.0Autores:Alexander Tandazo (dir), Alexandra González Egas, Ana Lucia Unda, Ana Lucia Unda Costa, Andrea Estefanía Aguirre Jaramillo, Andrea Velásquez, Boanerges Molina Ramírez, Christian Giovanni Salazar Coba, Fredy Gustavo Loayza Apolo, Gabriela A. Garcés Delgado, Gabriela De Las M. Coronel-Salas, Gloria del Rocío Endara Prieto, Homar Ramiro Rogel Encalada, Jenny Yaguache, Jhoana Córdova, Johana Córdova, Karina Villalta Franco, Lucía Fernanda Páez Vásconez, María Fernanda Sáenz Armendáriz, María Fernanda Wandemberg Mena, María Nathalia Salcedo Gómez, Mayra González, Paulina Espinosa Andrade, Rosario Puertas-HidalgoFuentes:rraaePolitical communication and social networks. Twitter: Comparative analysis of the presidencies of the Republic of Latin America
Conference ObjectAbstract: Through exploratory research, a comparative analysis is made between 2017 and 2018 on the use and maPalabras claves:internet, Politics communication, Social Network, TwitterAutores:Abel Suing, Lilia Carpio-Jiménez, Rosario Puertas-HidalgoFuentes:googlescopus