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Happiness Management: A Culture to Explore From Brand Orientation as a Sign of Responsible and Sustainable Production
ArticleAbstract: The overarching call to action represented by the sustainable development goals (SDGs) calls for newPalabras claves:Behaviours, brand orientation, happiness management, Norms, responsible, Sem, sustainable production, VALUESAutores:Almorza-Gomar D., Estela Núñez-Barriopedro, Rafael Ravina-Ripoll, Tobar Pesantez Luis BayardoFuentes:scopusHappiness perception in Spain, a SEM approach to evidence from the sociological research center
ArticleAbstract: In the current study, we examined the relationship between perceived person happiness and factors thPalabras claves:ECONOMIC SITUATION, happiness, life satisfaction, Political situation, Sem, Socio-demographic characteristicsAutores:E. A.T., Estela Núñez-Barriopedro, Rafael Ravina-RipollFuentes:scopusHow Does Happiness Influence the Loyalty of Karate Athletes? A Model of Structural Equations From the Constructs: Consumer Satisfaction, Engagement, and Meaningful
ArticleAbstract: Federations are concerned about attracting new sportsmen and sportswomen and increasing the number oPalabras claves:Commitment, Consumer satisfaction, engagement, happiness, Loyalty, meaningful, Quality, SemAutores:Cuesta-Valiño P., Estela Núñez-Barriopedro, Rafael Ravina-Ripoll, Rodríguez P.G.Fuentes:scopusIberoamerican advertising ranking: Which top agencies?
ArticleAbstract: The aim of this paper is to analyze the relative position of advertising agencies in Latin America,Palabras claves:Advertising agencies, Advertising award festivals, RANKING, Ranking design, Spot rankingAutores:Estela Núñez-Barriopedro, González del Valle Brena A.Fuentes:scopusEmployee happiness in the industry 4.0 Era: Insights from the spanish industrial sector
Conference ObjectAbstract: In recent years, the study of organizational and employee happiness has become a prevalent and increPalabras claves:Employee Happiness, income, industry 4.0, Spanish Case Study, work-life balanceAutores:E. A.T., Estela Núñez-Barriopedro, Evans R.D., Rafael Ravina-RipollFuentes:scopusRanking of Venezuela advertisement and advertising agencies
ArticleAbstract: The aim of this paper is making an analysis of the actual position of Venezuelan advertising agenciePalabras claves:Advertising agencies, Advertising award shows, Design ranking, RANKING, Ranking of advertisementsAutores:Estela Núñez-Barriopedro, González del Valle Brena A.Fuentes:scopusManagement of Loyalty and Its Main Antecedents in Sport Organizations: A Systematic Analysis Review
ArticleAbstract: Sports management is booming, thanks to society’s growing interest in sports in general. This work pPalabras claves:Commitment, Loyalty, SATISFACTION, Service quality, sport management, Systematic Review, trustAutores:Cuesta-Valiño P., Estela Núñez-Barriopedro, Loranca-Valle C., Rodríguez P.G.Fuentes:scopusManagement of the loyalty of the federated karate athlete and its correlation with happiness
Book PartAbstract: There are several studies that analyze the relationship between happiness and the dimensions of commPalabras claves:Affective commitment, Cognitive commitment, happinessAutores:Cuesta-Valiño P., Estela Núñez-Barriopedro, Loranca-Valle C.Fuentes:scopusModel based on service quality, satisfaction and trust, the antecedents of federated athletes' happiness and loyalty
ArticleAbstract: Purpose: The main aim of this work is to design a model in which service quality receives satisfactiPalabras claves:happiness, Karate, Loyalty, PLS, SATISFACTION, Sem, Service quality, sport management, trustAutores:Cuesta-Valiño P., Estela Núñez-Barriopedro, Loranca-Valle C., Penelas-Leguía A.Fuentes:scopusNew Trends in Marketing Aimed at the Fourth Sector in the Fashion Industry
Book PartAbstract: In the current environment, markets are becoming increasingly globalized and more competitive. So, oPalabras claves:ECOALF, Fashion industry, Fourth Sector, MARKETING, SustainabilityAutores:Estela Núñez-Barriopedro, Llombart Tárrega M.D.Fuentes:scopus