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Iberian Conference on Information Systems and Technologies Cisti(7)
Iberian Conference on Information Systems and Technologies, CISTI(7)
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Advances in Intelligent Systems and Computing(1)
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The use of information and communication technologies in the management of internal communication in the service sector of Ecuador
Conference ObjectAbstract: This research aims to determine the use of information and communication technologies in the managemPalabras claves:Communication management, information and communication technologies, internal communicationAutores:Jhoana Elizabeth Paladines-Benítez, Mónica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-BuitrónFuentes:googlescopusTrends in corporate social responsibility in financial institutions in the south of Ecuador
Conference ObjectAbstract: The Corporate Social Responsibility (CSR) in Ecuador and specifically in the Loja city, which is locPalabras claves:Corporate social responsibility, Financial sector, indicatorsAutores:Jhoana Elizabeth Paladines-Benítez, Mónica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-BuitrónFuentes:googlescopusThe Ecuadorian business sector in front of the Agenda 2030: Challenges and opportunities
Conference ObjectAbstract: This article provides information on the 2030 Agenda and the 17 Sustainable Development Goals (SDG),Palabras claves:AGENDA 2030, Corporate social responsibility, Global Compact, sustainability, sustainable development goals (SDG)Autores:Freire V., Jhoana Elizabeth Paladines-Benítez, Mónica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-BuitrónFuentes:googlescopusThe ethical commitment as a basis for the creation of a socially responsible business culture in ecuadorian companies
Conference ObjectAbstract: Social Responsibility (SR) is of great importance for the management and improvement of companies, aPalabras claves:corporate culture, Ethics, Social responsibilityAutores:Mónica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-BuitrónFuentes:googlescopusCorporate Social Responsibility in the management of the public sector in Ecuador Case study: Autonomous Government of Azuay
Conference ObjectAbstract: Social Responsibility is an emerging factor in the management of all organizations, not least in thePalabras claves:autonomous governments, business management, Public Sector, Sectional Governments, social responsabilityAutores:Mónica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-BuitrónFuentes:googlescopusCause Marketing in the scientific literature: A bibliometric and cluster review
Conference ObjectAbstract: Marketing related to a cause (CRM) or cause marketing (CM) is a strategy that seeks to consolidate cPalabras claves:Brand, cause marketing, Consumer response, FITAutores:Mónica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-BuitrónFuentes:googlescopusValues, transparency, and corporate governance as a fundamental axis of the management of corporate social responsibility in Ecuador
Conference ObjectAbstract: The implementation of corporate social responsibility (CSR) in organizations requires the executionPalabras claves:Corporate governance, Social responsibility, transparency, VALUESAutores:Mónica-Patricia Costa-Ruiz, Verónica-Alexandra Armijos-BuitrónFuentes:googlescopusPatronage and sponsorship in the online communication management of Ecuadorian companies for improving visibility in digital social media
Book PartAbstract: The advertising channel through the social media shows a lack of efficiency due to the so called “saPalabras claves:Action communication, Corporate social responsibility, Patronage, SponsorshipAutores:J. Paladines Benitez, Jhoana Elizabeth Paladines-Benítez, M. Costa Ruiz, Mónica-Patricia Costa-Ruiz, Raquel Tinoco-Egas, V. Armijos Buitron, Verónica-Alexandra Armijos-BuitrónFuentes:googlerraaescopus