Mostrando 3 resultados de: 3
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2015 10th Iberian Conference on Information Systems and Technologies, CISTI 2015(1)
Advances in Intelligent Systems and Computing(1)
Espacios(1)
Área temáticas
Interacción social(2)
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Publicidad y relaciones públicas(2)
Cultura e instituciones(1)
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scopus(3)
Social media communication and the way of santiago
Conference ObjectAbstract: Today social media has revolutionized how to do communication, organizations and tourism destinationPalabras claves:COMMUNICATION, facebook, Online measuring tools, Social media, Way of SantiagoAutores:Rodríguez-Fernández M.M., Rodríguez-Vázquez C., Valentín Alejandro Martínez FernándezFuentes:scopusSocial media communication as a corporate positioning strategy: The galician winemaking sector in Spain
Conference ObjectAbstract: Like gastronomy, wine is one of the cultural and historical elements that comprise a region’s heritaPalabras claves:COMMUNICATION, facebook, Galicia, Online positioning, Social media, Winemaking sectorAutores:Eva Sánchez-Amboage, Juanatey-Boga S., Rodríguez-Fernández M.M., Valentín Alejandro Martínez FernándezFuentes:scopusThe communication of tourist destinations in social media: The case of España Verde
ArticleAbstract: In this work we study and analyze the communication of tourist destinations through social media, maPalabras claves:COMMUNICATION, España Verde, Social media, Tourist destinationAutores:Eva Sánchez-Amboage, Juanatey-Boga S., Rodríguez-Fernández M.M., Valentín Alejandro Martínez FernándezFuentes:scopus