Mostrando 6 resultados de: 6
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Espacios(2)
Iberian Conference on Information Systems and Technologies, CISTI(2)
Profesional de la Informacion(1)
Revista Latina de Comunicacion Social(1)
Área temáticas
Ciencias de la computación(3)
Comercio(3)
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Medios documentales, educativos, informativos; periodismo(3)
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Marketing(2)
Análisis de redes sociales(1)
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ODS 17: Alianzas para lograr los objetivos(3)
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ODS 16: Paz, justicia e instituciones sólidas(2)
ODS 10: Reducción de las desigualdades(1)
Origen
scopus(6)
Application of technology of information and communication in the business world: The value of affiliate marketing
ArticleAbstract: The present economic situation has challenged many firms to focus on technological change showing aPalabras claves:Affiliation marketing and advertising, IT Management, Technological ChangeAutores:Juanatey-Boga S., Rodríguez-Fernández M.M., Rodríguez-Vázquez C., Valentín Alejandro Martínez FernándezFuentes:scopusDistribution as a strategic key in the publishing sector Evolution of the network of points of sale
Conference ObjectAbstract: This communication has a two fold purpose, on the one hand, to partially present the results of a prPalabras claves:Circulation, Distribution networks, Periodic publications, Points of saleAutores:Juanatey-Boga S., Rodríguez-Fernández M.M., Valentín Alejandro Martínez FernándezFuentes:scopusImpact of digital technologies on the transformation of business model of the travel agencies in Ecuador: From analogue to digital
ArticleAbstract: The objective of this article is to analyse the use that the main travel agencies in Ecuador carry oPalabras claves:Facebook and travel agencies, ict, Tourist intermediationAutores:María Dolores Mahauad-Burneo, Rodríguez-Fernández M.M., Rodríguez-Vázquez C., Valentín Alejandro Martínez FernándezFuentes:scopusUse, knowledge and assessment of the scientific digital social networks in the galician universities
ArticleAbstract: Scientific social networks (SSN) have been an important advance in the dissemination of knowledge inPalabras claves:Academic social networks, Galician universities, researchers, Researchgate, Science 2.0, Scientific social networks (SSN), SURVEYS, universitiesAutores:Eva Sánchez-Amboage, Rodríguez-Fernández M.M., Valentín Alejandro Martínez FernándezFuentes:scopusMarket Analysis of the Paper Edited Spanish Sports Press: Key features of a structural crisis
Conference ObjectAbstract: The irruption and development of Information and Communication Technologies have generated a signifiPalabras claves:Circulation, PRESS, reader behaviour, sports pressAutores:Juanatey-Boga S., Rodríguez-Fernández M.M., Valentín Alejandro Martínez FernándezFuentes:scopusPublic service media in the online arena
ArticleAbstract: Introduction. Public Service Media (PSM) in Europe have had to adapt to new scenarios where the IntePalabras claves:European public broadcasters, European Union, internet, WebsitesAutores:Carlos Toural-Bran, Eva Sánchez-Amboage, Rodríguez-Fernández M.M.Fuentes:scopus